The average life of a children’s book…

is six months. (Meaning it is on the market for six months.)

That’s what I heard yesterday from one of the children’s librarians at our local library. So unless a picture book gets really popular really fast, it may never have a chance. I wonder how much of this has to do with marketing and how much has to do with the enduring qualities of the book.

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2 thoughts on “The average life of a children’s book…

  1. Strange. I am helping some books at my library have a longer shelf life by taking them to school and promoting them to my students.

  2. Interesting comments about the enduring qualities of a book and shelf life, etc. I am in a book club and it was my turn to bring books. I brought classic children's books. Someone said a classic is a book that is still in print.(?) I chose The Little Prince, Anne of Green Gables, The Hobbit, Little House, Where the Red Fern Grows, Tom Sawyer, Swiss Family Robinson, The Giving Tree, The Lion, Witch and the Wardrobe,The Day No Pigs Would Die, and more. Can anyone add to that list? The old ones are the best in my opinion!

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